Profile: Competitive Advantage
Key Value Proposition
High-end research capability, including advanced statistics
- Knowledge of methods that reveal not just surface information but also subconscious
levels where real motivation and action reside
- Reasonable pricing and a willingness to get you what you need when you need
it
- Knowledge of key markets and audience types
- Confidence that your respondents will be interviewed at the level they require
- Extensive secondary research at our finger tips on a wide variety of topics
- Team players who are easy and fun to work with
- A deeper look at your situation and its solution
Some people say that we can see around corners because of our ability to bring
diverse information into a cohesive and meaningful whole – bringing new insights
to the table.
Point-of-View
We understand that clients need research information rapidly and in an actionable
form. This drives the overall Vincent McCabe business operation. This fundamental
belief permeates how we develop a research plan and execute the science that
gives structure to the work.